Welcome to Hoop Kidswear, a Belgian children’s clothing brand established in May 2022. Designed for little ones aged 1 to 8, we create timeless, sustainable pieces that combine style, comfort, and functionality.

At Hoop, every garment begins with thoughtful design in Belgium and is brought to life with care in Portugal. We are committed to using organic fabrics and yarns. Each piece is crafted to meet the highest standards of quality, ensuring it feels as good as it looks and stands the test of time.

Inspired by nature, our collections feature minimalist patterns and a palette of natural colors. Every design is created to grow with your child—starting slightly oversized and transitioning into a perfect fit—encouraging longevity and versatility. With timeless designs and mix-and-match potential, our pieces are made to be worn and loved, season after season.